Automated webinars are making their way into today’s internet marketing world. Top internet marketers, Realtors, Mortgage Brokers, and other Sales Professionals are using webinar softwares to make “live” presentations and increase their sales by 30 to 40%. That’s a big jump from other forms of internet marketing like YouTube videos, lead capture pages leading to videos, follow up emails, and other sources. Some of the top gurus who use these include Mike Filsaime, Russell Brunson, Glen Hopkins, Brian Bagnal, Dustin Mathews, Frank Kern, Jonathan Budd, Matt Lloyd, Mike Dillard and others. So what do these softwares do, are they beneficial, and what are some of the top ones that are out there? Let’s take a look…
To answer the first question of what they are, it’s a simple software that emulates a live webinar setting without you actually conducting a live presentation. The idea is automation which means that you record your webinar and/or sales presentation once and let it run without you being there. This gives you time to work on other parts of your business without missing sales presentations.
The good systems emulate everything from creating webinar registration and thank you pages to when users hop on, how many users you want to view the presentation at once, when you want the “Buy Now” button to appear, what you want the webinar setting to look like, built-in autoresponders for reminders and follow ups,Google Analytics for tracking, and many more features. They have ways that you can integrate them into social media sites like Facebook and Twitter. You can also tell the systems how many days you want the webinar to run and on what times. Just think about the last time you attended a live webinar and the system looks exactly like that except it’s not actually live.
Top marketers are using them for obvious reasons. It’s a proven fact that one-on-one presentations close more sales than any other form. The second best are live presentations to larger audiences and online webinars because you can close on several different people at once. Just think about this – if you have a group of 40 to 50 people looking at the same presentation and you are making a presentation for 60 to 90 minutes in a “live” setting, you are bound to make some sales. This works especially well for high ticket items anywhere from $200 to $1,000 or more. There is also another aspect which is social proof. If you were to hop on a presentation where you could see that there are 40 other people like you who are seeing it, the presenter builds instant credibility and the environment also creates a seed of thought that says “Man, I better hop on this before the other 40 people do,” or “This must be important since there are others like me who are on it too.” Social proof is one of the best tools to build credibility.
Automated Webinars Comparison
I’ve spent hours comparing them and listening to presentations regarding them. In summary, here’s what I’ve found.We’ll compare Stealth Seminar, WebinarMax, Webinar A-Go-Go, & Evergreen Business System. They all have some of the same basic features such as: autoresponder integration (Aweber, GetResponse, MailChimp, Infusionsoft, Icontact, and others), Email questions, Live Chat, Webinar Replay Pages, Delayed Events – which allows users to add “Buy Now” or “Get Started” buttons or even allow free giveaways forwarding the users to the offers, Landing/Registration page templates, Custom Webinar dates and times, Analytics tracking through built-in system or Google Analytics, and a few other features.
Here are some differences: One main feature is blackout dates, which are specific days/dates that you don’t want the system to run a webinar, like Thanksgiving or Christmas. The only system that does allow this feature is Evergreen Business System. Another one is being able to use the registrant’s own local time zone. For this feature, a few of them do allow this while others don’t. Split testing, which allows users to test which registration pages work best, is another feature only allowed on a few of them. This one is really important because you want to be able to track what sales letters and/or videos work best and what don’t.
Which leads me to the next point – Evergreen Business System is the only software that allows you to look at when the attendees dropped off the presentation. This feature helps you modify your presentation for better efficiency. One really cool feature that is only offered by Stealth Seminar and Evergreen is being able to send reminder text messages to the users ten minutes before the start of the webinar. You are also able to send out a reminder voice recording with both of these systems. If you’re into affiliate marketing, mostly all of them offer the chance to promote the products as an affiliate.
Here’s An Overview Of The System That I Use:
Now to a buying point that makes a big difference – value. Price is what something costs. Quality is how good the product is, including all of the features. Value is a combination of price and quality. Simply put, value is getting a high quality product that fits your needs for a solid price. Here’s the breakdown on automated webinars:
- Stealth Seminar = $97 one-time and then $67/mo. = $800+/year
- WebinarMax = $37 to $67/mo. = $444 to $800+/year
- Webinar A-Go-Go = $147/mo. = $1764/year
- Evergreen Business System = $497 one time or $297 of only two payments
The one that has the best value is simply Evergreen Business System. It offers some of the best features in the market for the lowest investment. After the first year use, there is simply no comparison. I’m a happy user of this system because I love the features. More importantly, I can use the training that is already in the back office provided by two of the best marketers out there in Mike Filsaime and Hector Yague. Mike Filsaime also revolutionized internet marketing with his Butterfly Marketing script back in 2008. There are literally hours of training materials within the system that benefits every user – from beginners to experts.
Overall, automated webinars are a great way to create a system within your business, no matter what type of business it is. There are several systems out there that offer different features but one of the best systems is Evergreen. I highly recommend using automated webinars to elevate your sales to the next level.
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